CASEY, CLEVER ADVERTISERS AND SEO LEGENDS: LIVE ON THE EXPO STAGE

Content flood on the Expo stage on March 2 & 3

OMR17 OMR16 Expo Stage

That was the Expo stage in 2016. This year we’re going big.

How about a one-of-a-kind lineup of speakers? Maybe for just €25? You got it! From the time the doors open to closing time, you can look forward to top quality speakers on our Expo stage—and yes, for just €25! Today, we are announcing the a-list lineup for influencer marketing and SEO.
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How a simple strategy made this entrepreneur 7 figures in a year

Svejna Teichmann cashed in using clever Amazon-SEO on Germany’s biggest retail platform

Svenja Teichmann
Founder and CEO of Disset Mode, Svenja Teichmann (Image: Stefan Groenveld)

Successful businesses in today’s digital marketplace are well versed in SEO. Be it on Google, on Youtube or on Amazon, there is no way around search engine optimization. In Germany, one savvy entrepreneur has taken to SEO game to Germany’s largest online retailer OTTO. Svenja Teichmann and her company Disset Mode figured out how to optimally place name-brand products on the platform—and turn seven figures.
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Wanna beef up your conversions? Try a clever targeting campaign with all the fixins

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Clever copy, inside jokes and burger close-ups: an inside look at how clever Facebook ads turned into 30K burgers and €500K of revenue in just a year

All throughout Germany, the so-called burger boom is in full effect. The only thing greater than Germans’ appetites for burgers is the sheer number of places they can get their fix. But with a flooded market and competitors as plentiful as toppings, how can newcomers gain traction? Three friends from Germany gave Facebook ads a shot and ended up flipping 30K burgers for half a mil in less than 12 months. Online Marketing Rockstars took a closer look at the burger triumvirate to learn more about their recipe for success.
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Become a B2B influencer in 30 days—how to generate 1.5 million views in a month

Charles Chu’s got the answers—and used them on Quora to nab 30K newsletter subscribers

Charles Chu Quora

Charles Chu chewing on a pen

If you have a question, Quora has the answer. At its essence, Quora is Q&A platform where users ask, answer, edit and organize user questions—while promoting their own projects or companies in the process. In the past four weeks, one industrious marketing expert put his knowledge to good use to generate 1.5 million views and over 30K subscribers to his newsletter. Posting such prolific figures begs the question: Can I profit from the same growth hacks? The answer is… The answer is yes.
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Casey Neistat in Hamburg at OMR Festival 2017!

Internet sensation appearing at Online Marketing Festival 2017 not once, but twice

Casey Neistat OMR17

Casey Neistat will be speaking at Online Marketing Rockstars Festival 2017—with $25 million more in his pocket

He’s one of the biggest YouTube stars worldwide, and now one of the richest. Just last week, Casey Neistat announced the sale of his app Beme to CNN for a cool $25 mil. On stage at OMR Festival 2017, Casey will share with us where the journey goes from here. Read on to find out why he won’t just be taking one stage, but two.
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Put this in your pipe and smoke it—Snoop’s swag propels Canadian start-up to 3000% growth

Within a month, Madlipz exploded stateside and in Germany—going from the dustbin to the top ten.

Snoop Dogg Madlipz
Landing a hit app as a start-up is as much about being lucky as it is about the product you create. App stores are packed with countless apps vying for user’s fleeting attention, with only a fraction ever actually downloaded or used. Three Canadian app developers recently defied the odds when their year-old app stormed the top ten in the States and in Germany—thanks to Snoop, Chris Brown and a German gangsta-rapper named Kollegah. Online Marketing Rockstars took a closer look and got the 411.
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He’s the go-to for those in the know—Ben Thompson: Live at OMR FESTIVAL 2017

Thompson is the creator and brains behind Stratechery, the US-based tech blog generating $200K in annual revenue

Ben Thompson Online Marketing Rockstars OMR17 Stratechery About three years ago, Thompson, then an unknown former analyst at Apple and Microsoft, founded his tech blog stratechery.com to little fanfare. Today, his subscription model nets him $200K in annual revenue. His in-depth analysis are read by CEOs and VCs from around the world. His subscribers include the top of the top in the tech scene, such as Jonah Peretti (CEO Buzzfeed), Jeff Weiner (CEO Linkedin) and Drew Houston (CEO Dropbox).
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Don’t miss these master marketers and more—this March in Hamburg, Germany

Vaynerchuk, Dickinson and Bosworth: Live on stage at OMR Festival 2017

Rockstars Festival 2017
OMR Festival 2017 is just around the corner! This year’s festival lineup builds on the success of last year’s festival that saw over 16K in attendance. We are thrilled to announce the following three industry heavy hitters set to take the stage in Hamburg this March: Master marketer and business builder Gary Vaynerchuk, VP Engineering, Ads and Pages at Facebook Andrew “Boz” Bosworth, Iron Maiden lead singer Bruce Dickinson.
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SEX, DRUGS AND SEO—LIFE AS A BLACK HAT AIN’T EASY

Jeff Deutsch made bank spamming Google

Symbolbild (Quelle: The Hangover, Warner Bros.)

(Source: The Hangover, Warner Bros.)

Working ten hours a week, banking $50K a month and making it rain like a monsoon. For most of us it sounds like a ridiculous dream. For Jeff Deutsch, such ridiculousness was reality. Beginning in 2009, Deutsch used his self-made SEO tool to push sites to the top of Google’s search results through aggressive link building. The practice netted him millions until Google came down hard on spamming. Deutsch recently shed light on life as a black hat, and the excess and debauchery on which SEO millionaires blew their sudden earnings.
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The Boom and Bust of Song Lyric Pages

Song lyric pages were once a sure-fire cash cow. But what Google once giveth, hath taken away

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For years, song lyrics have provided resourceful online marketing pioneers with a solid source of easy income. But for many, the past two years have seen the boom go bust. One reason for their demise? Google’s in the same business. In an Online Marketing Rockstars’ exclusive, we sat down with an operator of one of Europe’s largest song lyric sites, who gave us the inside scoop on the industry’s rise and subsequent fall, while also providing us with current figures on his traffic.

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