Within a month, Madlipz exploded stateside and in Germany—going from the dustbin to the top ten.
Landing a hit app as a start-up is as much about being lucky as it is about the product you create. App stores are packed with countless apps vying for user’s fleeting attention, with only a fraction ever actually downloaded or used. Three Canadian app developers recently defied the odds when their year-old app stormed the top ten in the States and in Germany—thanks to Snoop, Chris Brown and a German gangsta-rapper named Kollegah. Online Marketing Rockstars took a closer look and got the 411.