The Rockstars 50: The biggest names in Germany’s digital marketing scene.

More than just the Autobahn and Bier—Germany also knows a thing or 50 about online marketing

Who generated massive buzz over the past 12 months in Germany? Who impressed without much or any fanfare? Who is poised to land a breakthrough in the coming 12 months? For the second year in a row, we’ve set about the task of answering exactly these questions and more to create our ranking of the most exciting, promising and influential names in Germany. This is The Rockstars 50 ranking for 2016-2017.
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From Dusseldorf to a billion dollar NASDAQ IPO—trivago founder on stage at OMR 2017

trivago founder Rolf Schrömgens to appear at OMR Festival 2017

For its most recent IPO, trivago generated a massive valuation—roughly USD 4.7 billion to be precise—making the hotel search engine one of the most successful digital companies ever founded in Germany. What better guest to have on stage at OMR 2017 than trivago co-founder and CEO Rolf Schrömgens. He’ll divulge some insight into the company’s marketing strategies that helped trivago achieve such unprecedented success.
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Cambridge Analytica CEO Alexander Nix on stage at OMR Festival 2017

Hear CEO Alexander Nix speak on March 3, in Hamburg

Alexander Nix, CEO von Cambridge Analytica

Alexander Nix, CEO of Cambridge Analytica

When Donald Trump won the election in the US last November, no one saw it coming. No one, that is, except big data firm Cambridge Analytica.
Cambridge Analytica gained prominence through its work for Donald Trump’s successful election bid this past November. While political pundits speculated about the role CA played in influencing voter opinion, marketing professionals saw a shrewd microtargeting campaign.

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The Rockstars 50 for 2016. The fifty biggest names on the German online scene

More than just cars and Bier—Germany also knows a thing or 50 about online marketing

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As a digital market, Germany is uncharted terrain for most beyond the borders of the Fatherland. As a Hamburg, Germany-based company proud of our roots—and one convinced of the digital-know how and potential waiting to be tapped into—we decided to shed some light on the German digital marketing landscape. For our list, we scoured the land and spoke to experts to compile a list of the biggest movers and shakers, trailblazers and hidden champions in the German online marketing industry. Who they are and what they do, you can read here, in the inaugural Rockstars 50.
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Adtech companies continue to fight, although Google and Facebook have already won

Digiday Editor-in-Chief Brian Morrissey talks about the latest marketing trends in the OMR Podcast

Brian Morrissey

Digiday Editor-in-Chief Brian Morrissey

As Editor-in Chief at Digiday, Brian Morrissey knows the INs and OUTs of the digital marketing scene stateside. In the latest OMR Podcast, Brian paints a pretty bleak picture of the industry at present, while still finding rays of hope on the landscape in the form of some successful companies. In his chat with OMR founder Philipp Westermeyer, Brian discussed at length the latest developments in the publishing and adtech-business landscapes, who he thinks will emerge victorious in the impending platform battle and why paid content is a realistic chance for modern publishers.
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Pre-register now for Masterclasses and Guided Tours at OMR Festival 2017!

Pre-registration for Masterclasses and Guided Tours is LIVE!

OMR17 Expo Masterclasses

Starting now you can pre-register for 53 Masterclasses and 13 Guided Tours.

There is a total of 53 Masterclasses on 49 different topics and 13 Guided Tours that will be taking place during OMR Festivals 2017 this March 2 & 3 in Hamburg, Germany. And starting today, you can pre-register for the classes and tours that work with your agenda—of course, only if you already have your ticket to the Expo. Read on to learn more about the pre-registration process and about a few of the Masterclasses.
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60 million views in 30 days: how a German tabloid portal outperformed Youtubers with their own content

Celeb gossip in Germany nets a quarter of a billion views in six months

Impressions for German online tabloid portal Promiflash are shooting through the roof. So much so that it’s now the fastest growing German-language Youtube channel. Over 200 million views in 6 months—and over 60 million of those in the past 30 days alone. No matter how you spin it, those are insane numbers. Online Marketing Rockstars explains, how after relaunching the channel things really took off—and what that means moneywise.

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Present your project in front of 5500 people! Be one of our 3 Companies to Watch

Submit your application for a spot in our marketing startup spotlight “3 Companies To Watch”

3 Companies To Watch
Are you the founder of a marketing or advertising startup and want to be on the same stage as Gary Vaynerchuk, Casey Neistat and Bruce Dickinson on March 3? Then tell us why you should be one of the “3 Companies to Watch” at OMR Festival 2017! Read on to learn more and to find out about the companies that have made it in years past.
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The big names keep coming: 24 more exhibitors at the Expo at OMR Festival 2017

Set appointments, expand your network and gain invaluable insights

OMR17 Expo Aussteller

Expo booths (Hall A2) at Online Marketing Rockstars Festival 2016.

In just a few weeks, Hamburg will be the center of the digital marketing universe with big-name companies such as Oracle, Yahoo, Xing, Ligatus, Roq.ad and many more, descending on the German metropolis. OMR Festival 2017 is taking place this March 2 & 3 at the Hamburg Messe convention center. Be sure to set up your appointments with exhibitors now as there will be 24,999 other marketing aficionados looking to get their piece of the insight and network pie.
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Straight from the source: Gary Vee in the new OMR Podcast

Gary Vaynerchuk talks about his brand and his Facebook shares in the new OMR podcast

Gary Vaynerchuk

Gary Vaynerchuk

CEO of a $100-million digital media agency, angel investor, author of bestsellers and entrepreneur. Despite all that, most people know Gary Vaynerchuk as a social media personality with 1.4 million Facebook fans. In the new OMR podcast, he took the time to tell us how he built up his personal brand, how much time he invests daily in social media and what his primary goal in life is.
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